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Tag Archives | presumptive design

Bounded Irrationality
In Everyday Moments

Michelle Kittrell, Cambia Health Solutions

BOUNDED IRRATIONALITY IN EVERYDAY MOMENTS
November 2, 2016
Michelle Kittrell, Researcher at American Family Insurance

 

 

 

If we look closely at interactions that frustrate us we can clearly see bounded irrationality at play, disrupting our ‘expected’ path of outcomes. This talk will cover how the dynamic of neuroscience, culture, and personal preferences create “unique” rational experiences.

About the Speaker

Michelle Kittrell is a researcher at American Family Insurance.

 

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Workshop: Presumptive Design

Vector Image of Leo FrishbergPRESUMPTIVE DESIGN WORKSHOP: BOUNDED, IRRATIONAL DESIGN RESEARCH PROCESS
January 29, 2016
Leo Frishberg, Phase II

In this workshop, Frishberg will offer a design-thinking-based framework for embracing this irrational state of affairs. Rather than eliminating or decrying our irrational process, Frishberg sketches out how Presumptive Design both welcomes and leverages our irrationality.

REGISTRATION
Early bird – by December 15th
Late registration – starts January 15th

PRICE
CHIFOO Members
$225 Students
$250 Early birds and Members
$275 Late registration

Non-CHIFOO Members
$250 Students
$275 Early birds and Members
$300 Late registration
Lunch and complimentary copy of Presumptive Design-Design Provocations for Innovation by Leo Frishberg.

About the Speaker

For over 40 years, Leo has a B.A. in Environmental Planning from UCSC and an M.Arch from SCI-ARC. In 1984, Leo began his career as a User Experience Architect. In 2004, Leo began to formalize his approach to design research, a process he calls Presumptive Design.

 

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