Date: February 5, 2003
John Lenker — Invioni

Your organization is suddenly center stage in front of hundreds and potentially thousands of people. Quick! What is it you have to say?

Web enterprises invest exorbitant amounts of resources developing the mechanics and information architecture behind their online resources, but often produce some of the most mundane, mediocre, and inappropriate presentations of information in any medium. Has our advancement in technology caused us to forget centuries of principles of effective human communication?

Lenker, author of Train of Thoughts, discusses methods that will help guide visitors to your organization’s mission and goals.

John Lenker

Author, educator, and interactive multi-media design specialist John Lenker is the co-founder and president of Invioni, a web strategy and design consulting firm based in Minneapolis.

John has won awards for both his online and offline interactive projects and for his commercial illustration. He’s also been a contributing author to New Riders Publishing’s Flash Magic series of books.

Over the course of his career, John has worked on numerous projects for notable organizations including AT&T, DaimlerChrysler, Eli Lilly and Company, Farmers Insurance, IBM, Imation, Lucent Technologies, Lincoln Financial, Marvin Windows & Doors, Nestlé USA, Nexus Lexus, Novartis, Pillsbury, RCA, Syngenta, Texas Instruments, United Airlines, and US West.

John began his education studying film music composition and music synthesis at Berklee College of Music in Boston (he still writes and performs music as a hobby), but later earned a BS degree in Business Administration from Indiana Wesleyan University.

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