UX Strategist, Manager, Allstate Insurance Company
About the Speaker
Katie is a user experience strategist who writes and speaks on topics related to human-centered design. Originally educated as a theatre director, she brings a unique perspective to digital work. She believes that if brands wish to truly connect with consumers they must combine emotion and utility, storytelling and technology to fulfill real human needs.
Katie is an experienced presenter who has spoken on UX topics internationally at design industry events such as SXSW Interactive, IxDA Interaction, 4A’s, Amuse and PUSH.