We’ve seen cryptocurrency adoption soar higher than ever in the past few years. Looking beyond the hype and fad coins, there is a legitimate opportunity for a major shift in how money moves around the world. Holistic design plays a key role in addressing user needs during this time of flux, improving financial empowerment and inclusivity.
At Ripple, Jackie Scherer leads a team of designers and researchers that are focused on improving the infrastructure that enables currency – of all kinds – to be exchanged more readily. Learn about Jackie’s journey in the exciting world of crypto, in which she and her team have been designing for a future that is still unpredictable in many ways. She’ll share findings from her unique vantage point where she’s seen firsthand how financial institutions have begun to adopt crypto for several impactful use cases.
Jackie Scherer is a design leader with 15 years of experience designing products for complex, business critical functions in areas like Finance, Construction, and Manufacturing. Throughout her career, Jackie has had direct exposure to the way emerging technology can significantly impact the way businesses get work done. She’s developed a passion for solving enterprise user problems with innovative and practical design solutions. She is currently a Director of Product Design at a Financial Technology company called Ripple, where her team designs experiences that enable financial institutions to use cryptocurrency in improving the transfer of money. She has previously held product design positions at Bay Area based companies Salesforce, Sight Machine, and Eventbrite.