Date: November 6, 2008
Speaker: Nancy Frishberg — Certified Innovation Games® Facilitator
Innovation Games® is a set of a dozen hands-on activities to develop strategic planning and tactical decision-making skills. Using a variety of expressive techniques, Innovation Games get firsthand reactions from customers and users about an actual or proposed product, a product category, or service offering.
While similar to focus groups in a few ways, Innovation Games (and other design games) stimulate the customers to tell you things that are important for them that you would have never thought to ask.
CHIFOO Member 2 for 1 deal
For an extra $50, you can bring a colleague and get 2 tickets for $300. Not a member? No problem, simply join CHIFOO for only $20 and you can bring a colleague too.